The Unicorn Within : How Companies Can Create Game-Changing Ventures at Startup Speed Class Code_BY1 Not only are Paul's recipes

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The Unicorn Within : How Companies Can Create Game-Changing Ventures at Startup Speed Class Code_BY1 Not only are Paul's recipesImagine if the multinational hotel groups had founded Airbnb, or the big auto companies had launched Uber and Tesla, or Blockbuster had created Netflix. Large companies can start new ventures. You have ideas, talent, brand, capitalyou have customersyou can strike back. In The Unicorn Within, Mach49 founder and CEO Linda Yates empowers large companies to beat startups at their own gameto build a pipeline and portfolio of new ventures to drive